The latest report by IMARC Group, titled “Digital Printing Packaging Market Report by Printing Inks (Solvent-based, UV-based, Aqueous), Packaging Type (Corrugated Packaging, Folding Cartons, Flexible Packaging, Labels, and Others), Format (Full Color Printing, Variable Data Printing, Large Format Printing, and Others), Printing Technology (Inkjet Printing, Electrophotography Printing, and Others), End User (Food and Beverages, Pharmaceuticals, Electronics, Personal Care and Cosmetics, and Others), and Region 2024-2032”, offers a comprehensive analysis of the industry, which comprises insights on the market. The global digital printing packaging market size reached US$ 22.6 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 40.3 Billion by 2032, exhibiting a growth rate (CAGR) of 6.46% during 2024-2032.
Factors Affecting the Growth of the Digital Printing Packaging Industry:
- Increasing Demand for Customization and Personalization:
In a highly competitive market, brands are leveraging digital printing to create unique, personalized packaging that differentiates their products and enhances consumer engagement. Digital printing technology allows for high-quality, customized designs with vibrant colors and intricate details, catering to niche markets and individual preferences. This capability to offer bespoke packaging solutions quickly and efficiently is particularly valuable for limited edition products, seasonal promotions, and targeted marketing campaigns. By providing the flexibility to adapt packaging designs without the need for costly and time-consuming setup processes, digital printing enables brands to create strong, differentiated identities. The growing consumer expectation for personalized experiences has augmented the demand for digital printing in packaging, as it helps brands connect with their customers on a more personal level.
- Cost-Efficiency and Reduced Time-to-Market:
Digital printing offers significant cost advantages, particularly for short-run and medium-run productions, as it eliminates the need for expensive plates and extensive setup processes required by traditional printing methods. This reduction in upfront costs makes digital printing an economical choice for businesses of all sizes. Additionally, the flexibility of digital printing enables rapid turnaround times, allowing companies to respond swiftly to market trends and consumer demands. This agility is crucial for product launches, limited-time offers, and market testing, helping brands stay competitive and relevant. By minimizing production lead times and enabling on-demand printing, digital printing reduces the risk of overproduction and excess inventory, further enhancing cost efficiency and operational efficiency.
- Sustainability and Environmental Concerns:
As environmental awareness grows; sustainability has become a crucial consideration in packaging. Digital printing technologies are more environmentally friendly compared to traditional methods, producing less waste, and using fewer resources. The ability to print on demand reduces overproduction and excess inventory, minimizing waste. Additionally, digital printing supports the use of eco-friendly inks and recyclable materials, aligning with increasing consumer and regulatory demands for sustainable packaging solutions. Companies are adopting digital printing to reduce their carbon footprint and demonstrate environmental responsibility. This shift toward sustainability helps protect the environment, enhances brand reputation, and meets the expectations of eco-conscious consumers, driving further adoption of digital printing in the packaging industry.
For an in-depth analysis, you can request a sample copy of the report: https://www.imarcgroup.com/digital-printing-packaging-market/requestsample
Competitive Landscape:
The competitive landscape of the market has been studied in the report with detailed profiles of the key players operating in the market.
- DS Smith plc
- Eastman Kodak Company
- EC Labels Ltd.
- Edwards Label
- Hewlett-Packard Development Company L.P.
- INX International Ink Co. (Sakata Inx Corporation)
- Mondi plc
- Quad
- Thimm Holding Gmbh & Co. Kg
- Traco Manufacturing Inc.
- Xeikon B.V. (Flint Group)
- Xerox Holdings Corporation
Digital Printing Packaging Market Report Segmentation:
By Printing Inks:
- Solvent-based
- UV-based
- Aqueous
Solvent-based represents the leading segment due to its durability and high-quality print output on various substrates.
By Packaging Type:
- Corrugated Packaging
- Folding Cartons
- Flexible Packaging
- Labels
- Others
Based on the packaging type, the market has been classified into corrugated packaging, folding cartons, flexible packaging, labels, and others.
By Format:
- Full Color Printing
- Variable Data Printing
- Large Format Printing
- Others
Variable data printing represents the largest segment as it enables high customization and personalization for targeted marketing.
By Printing Technology:
- Inkjet Printing
- Electrophotography Printing
- Others
Inkjet printing represents the leading segment due to its versatility, precision, and ability to handle diverse printing tasks.
By End User:
- Food and Beverages
- Pharmaceuticals
- Electronics
- Personal Care and Cosmetics
- Others
On the basis of the end user, the market has been classified into food and beverages, pharmaceuticals, electronics, personal care and cosmetics, and others.
Regional Insights:
- North America (United States, Canada)
- Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, Others)
- Europe (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
- Latin America (Brazil, Mexico, Others)
- Middle East and Africa
Asia Pacific’s dominance in the digital printing packaging market is attributed to its robust manufacturing sector, technological advancements, and increasing demand for packaged goods.
Global Digital Printing Packaging Market Trends:
The global digital printing packaging market is experiencing significant growth driven by the increasing demand for customization and personalization, cost-efficiency, and sustainability. Moreover, brands and consumers are seeking unique, customized packaging solutions to stand out in a competitive market, and digital printing allows for high-quality, personalized designs with vibrant colors and intricate details. Additionally, the growing emphasis on sustainability is another major growth-inducing factor, as digital printing technologies produce less waste and use fewer resources compared to traditional methods. The ability to print on demand reduces excess inventory and minimizes overproduction, leading to a smaller environmental footprint. Furthermore, digital printing supports the use of eco-friendly inks and recyclable materials, aligning with the increasing consumer and regulatory demand for sustainable packaging solutions, thus supporting the market growth.
Ask Analyst for Customization: https://www.imarcgroup.com/request?type=report&id=6554&flag=C
Note: If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.
Browse Our Other Reports:
About Us
IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.
IMARC’s information products include major market, scientific, economic, and technological developments for business leaders in pharmaceutical, industrial, and high-technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology, and novel processing methods are at the top of the company’s expertise.
Our offerings include comprehensive market intelligence in the form of research reports, production cost reports, feasibility studies, and consulting services. Our team, which includes experienced researchers and analysts from various industries, is dedicated to providing high-quality data and insights to our clientele, ranging from small and medium businesses to Fortune 1000 corporations.
Contact Us:
IMARC Group
134 N 4th St. Brooklyn, NY 11249, USA
Email: sales@imarcgroup.com
Tel No:(D) +91 120 433 0800
United States: +1-631-791-1145 | United Kingdom: +44-753-713-2163
