United States Green Coffee Market Overview
Base Year: 2023
Historical Years: 2018-2023
Forecast Years: 2024-2032
Market Growth Rate: 4.40% (2024-2032)
The United States Green Coffee Market size is experiencing significant growth, driven by consumer preferences for convenience and time-saving solutions. According to the latest report by IMARC Group, the market is projected to grow at a CAGR of 4.40% from 2024 to 2032.
United States Green Coffee Industry Trends and Drivers:
Green coffee refers to unroasted coffee beans, which are raw and in their natural state after being harvested. Unlike roasted coffee beans, green coffee retains higher levels of chlorogenic acid, a compound believed to offer various health benefits. This acid is often lost during the roasting process. Green coffee beans are primarily used as dietary supplements and are popular for their potential weight loss and antioxidant properties. They are often marketed in the form of capsules, powders, or extracts. Additionally, green coffee can be brewed into a beverage, although it has a much milder flavor compared to roasted coffee. The health benefits and natural properties of green coffee have contributed to its growing popularity in the wellness industry.
The increasing awareness about health and wellness is significantly driving the market growth. Consumers are seeking natural and health-boosting products, and green coffee is known for its high levels of chlorogenic acid, which is associated with weight loss, improved metabolism, and antioxidant properties. There is a growing trend towards natural and organic products. Green coffee, being unroasted and less processed, appeals to health-conscious consumers who prefer organic and minimally processed food items. The dietary supplements market in the United States is growing rapidly. Green coffee extract is a popular ingredient in weight management and health supplements, driving demand in this sector. Ongoing research and positive claims about the health benefits of green coffee, such as its potential to support weight loss and manage blood sugar levels, are boosting consumer interest and trust in these products.
Green coffee is not only consumed as a beverage but is also available in various forms such as capsules, powders, and extracts. This versatility increases its appeal across different consumer segments. The trend towards functional beverages, which offer health benefits beyond basic nutrition, is driving the inclusion of green coffee in such products, appealing to health-focused consumers. Higher disposable incomes allow consumers to spend more on premium and health-oriented products, including green coffee. An aging population looking for natural ways to maintain health and vitality also contributes to the demand for green coffee, which is marketed for its potential anti-aging and health-promoting properties.
United States Green Coffee Industry Segmentation:
The report has segmented the market into the following categories:
Type Insights:
- Arabica
- Robusta
Product Insights:
- Roasted Coffee
- Instant/Soluble Coffee
- Green Coffee Bean Extract
Distribution Channel Insights:
- Hypermarkets and Supermarkets
- Departmental Stores
- Specialty Stores
- Online
- Others
End User Insights:
- Retail
- Coffee Cafes
- Others
Regional Insights:
- Northeast
- Midwest
- South
- West
Key highlights of the Report:
- Market Performance (2018-2023)
- Market Outlook (2024-2032)
- COVID-19 Impact on the Market
- Porter’s Five Forces Analysis
- Strategic Recommendations
- Historical, Current and Future Market Trends
- Market Drivers and Success Factors
- SWOT Analysis
- Structure of the Market
- Value Chain Analysis
- Comprehensive Mapping of the Competitive Landscape
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