The latest report by IMARC Group, titled “Household Cleaners Market : Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2024-2032“, The global household cleaners market size reached US$ 37.3 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 52.5 Billion by 2032, exhibiting a growth rate (CAGR) of 3.8% during 2024-2032.
Household cleaners are essential products designed to maintain cleanliness and hygiene within residential spaces. They encompass a diverse range of cleaning agents formulated to effectively eliminate dirt, stains, and contaminants from various surfaces found in homes. These products play a pivotal role in ensuring a healthy and sanitized living environment for individuals and families. Household cleaners come in various forms, including liquids, sprays, powders, and wipes, each tailored to specific cleaning needs. They are widely utilized in kitchens, bathrooms, living rooms, and bedrooms, addressing the cleaning requirements of surfaces such as countertops, floors, appliances, and fixtures. In recent years, household cleaners have gained immense popularity worldwide as they assist in maintaining cleanliness and contribute to enhancing the overall aesthetics and comfort of living spaces.
For an in-depth analysis, you can refer sample copy of the report: https://www.imarcgroup.com/household-cleaners-market/requestsample
Household Cleaners Market Trends and Drivers:
The global household cleaners market is primarily driven by the heightened emphasis on cleanliness and hygiene, particularly in the wake of global health concerns. This, in turn, has prompted consumers to invest in household cleaners. The COVID-19 pandemic has accentuated the importance of disinfection and sanitation, leading to a higher demand for disinfectant cleaners and multi-surface sprays. Furthermore, the market is experiencing a shift toward eco-friendly and sustainable cleaning solutions. Consumers are increasingly inclined toward products with biodegradable and non-toxic formulations, reflecting a growing environmental consciousness. Additionally, busy lifestyles and dual-income households have augmented the demand for convenient and time-saving cleaning products, such as pre-moistened wipes and all-in-one solutions, thus fostering market growth. Besides this, e-commerce and digital platforms have reshaped the distribution channels, making it easier for consumers to access a wide array of cleaning products online, accelerating product sales. Moreover, customization and specialization in household cleaners are emerging trends. Manufacturers are introducing specialized products for specific surfaces and purposes, such as stainless steel cleaners or carpet stain removers, catering to the diverse needs of consumers, further propelling market growth.
Report Segmentation:
The report has segmented the market into the following categories:
Breakup by Product Type:
- Surface Cleaner
- Glass Cleaner
- Toilet Bowl Cleaner
- Others
Breakup by Distribution Channel:
- Supermarkets and Hypermarkets
- Convenience Stores
- Online Stores
- Others
Breakup by Ingredient:
- Surfactants
- Builders
- Solvents
- Antimicrobials
- Others
Breakup by Application:
- Bathroom
- Kitchen
- Floor
- Fabric
- Others
Market Breakup by Region:
- North America (United States, Canada)
- Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, Others)
- Europe (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
- Latin America (Brazil, Mexico, Others)
- Middle East and Africa
Competitive Landscape with Key Player:
- Bombril S/A
- Church & Dwight Co. Inc.
- Colgate-Palmolive Company
- Godrej Consumer Products Limited
- Henkel AG & Company KGaA
- Kao Corporation
- Reckitt Benckiser Group plc.
- S. C. Johnson & Son Inc.
- The Procter & Gamble Company
- Unilever Plc
Note: If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.
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